1. What is Michigan State Men’s Basketball team changing its name from/to?

2. For what reason is the team making the change?

3. a) How did Michigan’s long-time Men’s Basketball coach Tom Izzo react to the name change?
b) Do you think this was an unexpected response? Explain your answer.

4. What importance do you think Rocket Mortgage’s parent company places on the name change?

5. Do you support or oppose public/state universities selling their names to advertisers? Explain your answer.

6. Would you support your favorite professional sports team selling their name to an advertiser if it meant being able to pay for the top players? or reducing ticket prices? etc.? Explain your answer.

OPTIONAL: Read a 2011 article about public schools selling advertising “Cash-Strapped Cities, Schools Say: ‘Your Ad Here’” and answer the questions at the bottom of the article.